{"id":113,"date":"2025-12-29T23:27:57","date_gmt":"2025-12-29T16:27:57","guid":{"rendered":"https:\/\/www.oviro.vn\/blog\/?p=113"},"modified":"2025-12-29T23:27:57","modified_gmt":"2025-12-29T16:27:57","slug":"chien-thuat-khuyen-mai-qua-tang-dot-pha-doanh-thu","status":"publish","type":"post","link":"https:\/\/www.oviro.vn\/blog\/2025\/12\/29\/chien-thuat-khuyen-mai-qua-tang-dot-pha-doanh-thu\/","title":{"rendered":"Chi\u1ebfn thu\u1eadt Khuy\u1ebfn m\u00e3i qu\u00e0 t\u1eb7ng \u0111\u1ed9t ph\u00e1 doanh thu"},"content":{"rendered":"

Trong b\u00e1n l\u1ebb hi\u1ec7n \u0111\u1ea1i, khuy\u1ebfn m\u00e3i kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 gi\u1ea3m gi\u00e1. Chi\u1ebfn thu\u1eadt Mua X t\u1eb7ng Y (Buy X Get Y)<\/b> \u0111ang tr\u1edf th\u00e0nh “v\u0169 kh\u00ed” hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng trung b\u00ecnh (AOV) v\u00e0 gi\u1ea3i quy\u1ebft h\u00e0ng t\u1ed3n kho m\u1ed9t c\u00e1ch kh\u00f4n ngoan.<\/p>\n

H\u1ec7 th\u1ed1ng Oviro Store<\/b> cung c\u1ea5p b\u1ed9 c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd khuy\u1ebfn m\u00e3i qu\u00e0 t\u1eb7ng chuy\u00ean s\u00e2u, gi\u00fap doanh nghi\u1ec7p thi\u1ebft l\u1eadp c\u00e1c k\u1ecbch b\u1ea3n t\u1eb7ng qu\u00e0 linh ho\u1ea1t v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a ho\u00e0n to\u00e0n tr\u00ean h\u1ec7 th\u1ed1ng b\u00e1n h\u00e0ng.<\/p>\n

1. \u0110a d\u1ea1ng k\u1ecbch b\u1ea3n t\u1eb7ng qu\u00e0 “\u0111\u00e1nh tr\u00fang” t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng
\n\"\"<\/h2>\n

H\u1ec7 th\u1ed1ng Oviro cho ph\u00e9p b\u1ea1n thi\u1ebft l\u1eadp linh ho\u1ea1t nhi\u1ec1u lo\u1ea1i h\u00ecnh t\u1eb7ng qu\u00e0 kh\u00e1c nhau t\u00f9y theo m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch:<\/p>\n

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    Mua A t\u1eb7ng B (T\u1eb7ng s\u1ea3n ph\u1ea9m kh\u00e1c lo\u1ea1i):<\/b> V\u00ed d\u1ee5: Mua \u00e1o thun \u0111\u01b0\u1ee3c t\u1eb7ng k\u00e8m m\u1ed9t \u0111\u00f4i t\u1ea5t.<\/p>\n<\/li>\n

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    Mua X t\u1eb7ng X (T\u1eb7ng th\u00eam h\u00e0ng c\u00f9ng lo\u1ea1i):<\/b> \u00c1p d\u1ee5ng cho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh “Mua 2 t\u1eb7ng 1” nh\u1eb1m k\u00edch th\u00edch kh\u00e1ch h\u00e0ng mua s\u1ed1 l\u01b0\u1ee3ng l\u1edbn.<\/p>\n<\/li>\n

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    Thi\u1ebft l\u1eadp ng\u01b0\u1ee1ng mua (Trigger block):<\/b> B\u1ea1n c\u00f3 th\u1ec3 c\u00e0i \u0111\u1eb7t quy \u0111\u1ecbnh mua bao nhi\u00eau s\u1ea3n ph\u1ea9m \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c qu\u00e0 (v\u00ed d\u1ee5: Mua m\u1ed7i 2 s\u1ea3n ph\u1ea9m s\u1ebd \u0111\u01b0\u1ee3c t\u1eb7ng 1 ph\u1ea7n qu\u00e0).<\/p>\n<\/li>\n<\/ul>\n

    2. Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m \u00e1p d\u1ee5ng v\u00e0 danh m\u1ee5c qu\u00e0 t\u1eb7ng chuy\u00ean nghi\u1ec7p<\/h2>\n

    \u0110\u1ec3 chi\u1ebfn d\u1ecbch di\u1ec5n ra ch\u00ednh x\u00e1c, Oviro cung c\u1ea5p giao di\u1ec7n qu\u1ea3n l\u00fd danh s\u00e1ch s\u1ea3n ph\u1ea9m tham gia c\u1ef1c k\u1ef3 chi ti\u1ebft:<\/p>\n

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      Ch\u1ecdn s\u1ea3n ph\u1ea9m \u0111i\u1ec1u ki\u1ec7n:<\/b> D\u1ec5 d\u00e0ng ch\u1ec9 \u0111\u1ecbnh c\u00e1c m\u1eabu \u00e1o kho\u00e1c, \u00e1o thun ho\u1eb7c gi\u00e0y c\u1ee5 th\u1ec3 m\u00e0 kh\u00e1ch h\u00e0ng ph\u1ea3i mua \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edfng \u01b0u \u0111\u00e3i.<\/p>\n

      \"\"<\/h2>\n<\/li>\n
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      Ch\u1ec9 \u0111\u1ecbnh danh s\u00e1ch qu\u00e0 t\u1eb7ng:<\/b> B\u1ea1n c\u00f3 quy\u1ec1n ch\u1ecdn ch\u00ednh x\u00e1c SKU qu\u00e0 t\u1eb7ng (v\u00ed d\u1ee5: v\u1edb unisex c\u1ed5 cao) \u0111\u1ec3 h\u1ec7 th\u1ed1ng t\u1ef1 \u0111\u1ed9ng xu\u1ea5t kho khi c\u00f3 \u0111\u01a1n h\u00e0ng th\u1ecfa \u0111i\u1ec1u ki\u1ec7n.
      \n\"\"<\/p>\n<\/li>\n

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      C\u00e0i \u0111\u1eb7t s\u1ed1 l\u01b0\u1ee3ng t\u1eb7ng t\u1ed1i \u0111a:<\/b> Gi\u1edbi h\u1ea1n t\u1ed5ng s\u1ed1 qu\u00e0 t\u1eb7ng trong m\u1ed9t \u0111\u01a1n h\u00e0ng \u0111\u1ec3 ki\u1ec3m so\u00e1t chi ph\u00ed khuy\u1ebfn m\u00e3i (v\u00ed d\u1ee5: t\u1eb7ng t\u1ed1i \u0111a 3 s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng cho m\u1ed7i \u0111\u01a1n).<\/p>\n<\/li>\n<\/ul>\n

      3. T\u1ef1 \u0111\u1ed9ng h\u00f3a tr\u1ea3i nghi\u1ec7m t\u1ea1i \u0111i\u1ec3m b\u00e1n (POS)<\/h2>\n

      \"\"
      \n\u0110i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a Oviro l\u00e0 kh\u1ea3 n\u0103ng \u0111\u1ed3ng b\u1ed9 khuy\u1ebfn m\u00e3i xu\u1ed1ng m\u00e1y b\u00e1n h\u00e0ng POS, gi\u00fap nh\u00e2n vi\u00ean kh\u00f4ng c\u1ea7n ghi nh\u1edb th\u1ee7 c\u00f4ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u00e0 t\u1eb7ng:<\/p>\n

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        Nh\u1eadn di\u1ec7n qu\u00e0 t\u1eb7ng t\u1ee9c th\u00ec:<\/b> Ngay khi nh\u00e2n vi\u00ean qu\u00e9t \u0111\u1ee7 s\u1ed1 l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m \u0111i\u1ec1u ki\u1ec7n (v\u00ed d\u1ee5: 2 \u00e1o kho\u00e1c), h\u1ec7 th\u1ed1ng s\u1ebd t\u1ef1 \u0111\u1ed9ng th\u00eam s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng v\u00e0o \u0111\u01a1n h\u00e0ng v\u1edbi gi\u00e1 0\u0111.<\/p>\n<\/li>\n

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        Hi\u1ec3n th\u1ecb minh b\u1ea1ch:<\/b> Th\u00f4ng tin qu\u00e0 t\u1eb7ng \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng tr\u00ean m\u00e0n h\u00ecnh b\u00e1n h\u00e0ng v\u00e0 h\u00f3a \u0111\u01a1n, gi\u00fap kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng v\u00e0 gia t\u0103ng uy t\u00edn cho c\u1eeda h\u00e0ng.<\/p>\n<\/li>\n<\/ul>\n

        4. Ki\u1ec3m so\u00e1t v\u1eadn h\u00e0nh v\u00e0 gi\u1edbi h\u1ea1n \u01b0u \u0111\u00e3i<\/h2>\n

        Doanh nghi\u1ec7p c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp c\u00e1c quy t\u1eafc nghi\u00eam ng\u1eb7t \u0111\u1ec3 b\u1ea3o v\u1ec7 l\u1ee3i nhu\u1eadn:<\/p>\n

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          Th\u1eddi gian \u00e1p d\u1ee5ng:<\/b> C\u00e0i \u0111\u1eb7t ch\u00ednh x\u00e1c ng\u00e0y b\u1eaft \u0111\u1ea7u, ng\u00e0y k\u1ebft th\u00fac v\u00e0 khung gi\u1edd c\u1ee5 th\u1ec3 trong ng\u00e0y \u0111\u01b0\u1ee3c ph\u00e9p \u00e1p d\u1ee5ng khuy\u1ebfn m\u00e3i.<\/p>\n<\/li>\n

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          Tr\u1ea1ng th\u00e1i ch\u01b0\u01a1ng tr\u00ecnh:<\/b> D\u1ec5 d\u00e0ng theo d\u00f5i c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111ang “C\u00f3 hi\u1ec7u l\u1ef1c”, “K\u1ebft th\u00fac” ho\u1eb7c “V\u00f4 hi\u1ec7u l\u1ef1c” \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh k\u1ecbp th\u1eddi.<\/p>\n<\/li>\n

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          Ch\u00ednh s\u00e1ch tr\u00f9ng l\u1eb7p:<\/b> T\u00f9y ch\u1ecdn cho ph\u00e9p ho\u1eb7c kh\u00f4ng cho ph\u00e9p kh\u00e1ch h\u00e0ng nh\u1eadn nhi\u1ec1u qu\u00e0 t\u1eb7ng n\u1ebfu \u0111\u01a1n h\u00e0ng th\u1ecfa m\u00e3n nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh c\u00f9ng l\u00fac.<\/p>\n<\/li>\n<\/ul>\n

          \n

          V\u1edbi t\u00ednh n\u0103ng qu\u1ea3n l\u00fd khuy\u1ebfn m\u00e3i qu\u00e0 t\u1eb7ng c\u1ee7a Oviro, doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 k\u00edch c\u1ea7u mua s\u1eafm hi\u1ec7u qu\u1ea3 m\u00e0 c\u00f2n \u0111\u1ea3m b\u1ea3o m\u1ecdi s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng \u0111\u1ec1u \u0111\u01b0\u1ee3c tr\u1eeb kho ch\u00ednh x\u00e1c v\u00e0 minh b\u1ea1ch.<\/p>\n

          \ud83d\udc49 Li\u00ean h\u1ec7 ngay v\u1edbi Oviro Store<\/b> \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c k\u1ecbch b\u1ea3n khuy\u1ebfn m\u00e3i t\u1eb7ng qu\u00e0 \u0111\u1ed9c \u0111\u00e1o cho c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n!<\/p>\n","protected":false},"excerpt":{"rendered":"

          Trong b\u00e1n l\u1ebb hi\u1ec7n \u0111\u1ea1i, khuy\u1ebfn m\u00e3i kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 gi\u1ea3m gi\u00e1. Chi\u1ebfn thu\u1eadt Mua X t\u1eb7ng Y (Buy X Get Y) \u0111ang tr\u1edf th\u00e0nh “v\u0169 kh\u00ed” hi\u1ec7u qu\u1ea3 \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng trung b\u00ecnh (AOV) v\u00e0 gi\u1ea3i quy\u1ebft h\u00e0ng t\u1ed3n kho m\u1ed9t c\u00e1ch kh\u00f4n ngoan. H\u1ec7 th\u1ed1ng Oviro Store cung […]<\/p>\n","protected":false},"author":2,"featured_media":118,"comment_status":"open","ping_status":"open","sticky":false,"template":"wp-custom-template-post-with-sidebar","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[46,45,8,47,43,15,13],"class_list":["post-113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-ban-hang","tag-buyxgety","tag-khuyenmaiquatang","tag-oviro","tag-possolution","tag-retailmarketing","tag-quanlybanhang","tag-unifiedcommerce"],"_links":{"self":[{"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/posts\/113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/comments?post=113"}],"version-history":[{"count":1,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/posts\/113\/revisions"}],"predecessor-version":[{"id":119,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/posts\/113\/revisions\/119"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/media\/118"}],"wp:attachment":[{"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/media?parent=113"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/categories?post=113"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.oviro.vn\/blog\/wp-json\/wp\/v2\/tags?post=113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}