Reporting & analytics

Leadership asks “how profitable was this month?” — but answers live across five siloed systems. Analytics unifies POS, OMS, WMS, and CRM into live dashboards. Separate “sold” from “collected,” rank channels, and expose operational bottlenecks — meeting-ready without waiting on IT.

Executive revenue overview dashboard
Analytics Screenshot
Revenue by region
Revenue by region
Branch and geographic revenue analysis
Cashflow
Cashflow
Track cash, bank balances, and outstanding COD

Metrics live in POS, the web store, warehouse, and finance — each team keeps its own spreadsheet. Leadership waits one to two days for a consolidated view; by then the numbers are stale and decisions are late.

Executives get answers immediately — no report queue, no SQL, no IT dependency. Dashboards refresh live, and drill-down from summary to detail takes a few clicks.

Core capabilities

Data flows directly from POS, OMS, WMS, and CRM inside one stack — no manual imports, no heavy ETL, no bolt-on BI tool. Numbers stay current.

Revenue monitoring

Distinguish gross revenue from net collected cash — excluding open receivables and returns — with gross-margin guardrails, period-over-period comparisons, multi-level drill-down, and one-click executive exports.

Channel performance (channel ROI)

Rank branches and stores by sales. See revenue mix from web, app, POS, marketplaces, and affiliates — know which channels fund growth so you can allocate budget with confidence.

Operations monitoring

Pick-to-pack velocity from order approval to pack complete. Alerts when return rates spike for specific SKUs — catch issues before they become crises.

Cashflow & receivables

See where cash sits: store drawers, bank balances, or in transit with carriers. Track outstanding COD by carrier and reconciliation deadlines.

Self-serve drill-down

Click from total revenue → region → store → underperforming SKUs. Leaders explore data in a few clicks — no SQL, no ticket queue.

Feature deep dive

Revenue, channels, operations signals, cash, and receivables in one place.

Revenue monitoring & drill-down

Separate what you sold from what you collected — then drill to drivers.

  • Gross revenue vs net collected — excluding receivables and refunds
  • Alerts when gross margin falls below configured thresholds
  • Compare current period vs prior period to spot trends
  • Drill-down: total revenue → region → store → top SKUs
  • Export PDF/Excel for leadership meetings — formatted, one click

Channel performance

See which channels actually fund the business — and shift spend accordingly.

  • Rank branches and stores by sales, order count, and AOV
  • Revenue mix: web, app, POS, marketplaces, affiliates
  • Channel ROI: revenue minus marketplace fees, shipping, and discounts → true net contribution

Operations alerts

Surface bottlenecks before they become emergencies.

  • Pick-to-pack velocity: average time from approval to pack complete
  • SKU return-rate spikes → feedback loop for merchandising and product
  • Fulfillment SLA: on-time delivery rate by carrier

Cashflow & receivables

Know where cash is — and how much is stuck in transit.

  • POS cash per shift plus bank balances — consolidated live
  • Outstanding COD by carrier and reconciliation due dates
  • Forward-looking weekly cash: expected COD collections plus due B2B AR

From data to decision

Data streams in → aggregates → visualizes → drills → exports — without IT babysitting every refresh.

01

Data capture

Continuously from POS, OMS, WMS, and CRM — no manual imports.

02

KPI aggregation

Compute revenue, AOV, conversion, and fulfillment SLA compliance.

03

Visualization

Interactive dashboards: charts, tables, regional maps.

04

Deep analysis

Click any metric → detail by region, store, or SKU.

05

Reporting

Auto PDF/Excel packs for leadership reviews.

From data to decisions in five minutes

Not just pretty charts — the right answer, on time, for the right leader.

01

Weekly leadership reviews

The CEO opens the dashboard → weekly revenue vs last week, top five stores, and channels trending down. Drill into a marketplace channel → fees consume 25% of revenue → reallocate spend toward owned channels. Five minutes, no slide deck required.

Dashboard real-timeMulti-level drill-downExport PDF 1-clickPrior-period comparison
02

Retail chain cash management

The CFO needs to know where cash sits: POS drawers total 120M across six stores, bank balances 800M, COD in transit 350M (Carrier A: 200M three days past due; Carrier B: 150M on schedule). The cashflow dashboard consolidates totals and flags late COD.

Cashflow DashboardCOD tracking by carrierDue B2B receivablesCash forecast
03

Flagging SKUs with abnormal returns

Operations sees an alert: SKU X has an 18% return rate while the norm is under 3%. Drill-down shows most returns cite inaccurate sizing on the product page — tighten PIM content and supplier QA before the issue spreads.

Return Rate alertReturn-reason drill-downFeedback loop PIMTrend tracking

Why Oviro Analytics?

Oviro reporting is not a spreadsheet import — it streams from POS, OMS, WMS, and CRM natively. Skip standalone BI tools and complex ETL. Real-time metrics, ready for every leadership review.

From data to decisions in five minutes

Real-time dashboards fed by POS, OMS, WMS, and CRM. Drill from summary to detail, spot operational bottlenecks, and export board-ready reports in one click — no SQL, no waiting on IT.

Regional revenue analytics dashboard

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